Welcome to Teespring University

Welcome to Teespring University, Teespring’s guide to all things design, sales and marketing. 

Get ready for a deep dive into how to succeed on Teespring. Regardless of your artistic or business background and expertise level, there is something for you here. (For complete newbies, we recommend checking out the resources below - an easy 10-step checklist, and a 90 second video that explains Teespring)


Teespring University is comprised of three major areas of study: Audience, Design, and Promotion. In the Audience section, you will learn how to build a following and find groups that are interested in your shirts. The Design section breaks down graphic design principles for all experience levels. And finally, the Promotion section teaches you a variety of marketing tactics.

Each TSU section is full of tips and exercises that will guide you through creating your own successful Teespring campaign. We encourage you to either look through the step-by-step process of creating a shirt, or just read the sections that are most relevant to you.

A successful Teespring campaign is a very powerful thing.

Our creators have raised hundreds of thousands of dollars for charities like the One Fund Boston, as well as paid off their mortgages by running campaigns on our site. Hundreds of people a month are using Teespring to earn more than six figures… and the number is growing by the day.


Teespring is an immensely powerful tool. And like all powerful things, it can seem daunting in the beginning. Few sellers are successful on their first try and only a fraction of launched campaigns end successfully

We’re here to tell you we know how to address your problem spots. Maybe a campaign’s intended audience isn’t specific enough, or the design isn’t overly compelling. Maybe there are some marketing issues at play. We don’t intend to let these obstacles stand in your way. At Teespring we want to empower anyone and everyone to be able to share their ideas, whether you’re looking to mobilize a community towards a common goal, make people laugh, express yourself, connect strangers with similar hobbies, or simply earn a little extra income.

As you read through this interactive guide, feel free to reach out with any questions that we haven’t addressed. We’re in the business of making sure you’re doing your best—and finding success...

Best of luck,

Teespring Success Team